What We Do

Creative Event Design

Corporate events can be so much more than cocktail tables and your name in lights. Our talented design team will create an event aesthetic that is personable yet professional, and tailored to your brand’s image.

Event Production & Management

Work with us to get access to the best venues and vendors. Our team will handle all of the event logistics, sourcing, and onsite management so you can focus on what you do best – engaging with your customers and talking about your product.

Unique Guest Experiences

Looking to stand out from the crowd? We think outside the box and suggest ways to make a lasting impression on your guests. From renting a fleet of branded helicopters, to a New Orleans Second-Line parade, to teepees in Palm Springs – we’ve done it all!

Swag & Gifting

Tired of pens and stress balls? Our team will put together the perfect gifts for your clients and show attendees. Our in-house printing and graphics team can also put together all of your printed materials and branded signage.

Types of Events and Locations

We are based in San Francisco but produce events in the US and Canada. From Fortune 500s to tech-start ups, our clients rely on us for events of various sizes and budgets. We specialize in:

Influencer and PR Events
C-Suite Dinners
Road Shows
Conferences and Summits

Brand and Product Launches
Field Marketing Events
Trade Show Booth Design
Holiday Parties

Conference After Parties
Executive Experiences
Customer Advisory Panels

What People Are Saying

“Glow did a fantastic job planning and executing our recent event. Since we were remote, they were our local team ‘on the ground’ and they delivered on every detail as promised.  Working with Christina and her crew was a true partnership.  They are organized, efficient, well-connected, and thoughtful.  Plus, they shared our aesthetic, which is really difficult when you’re dealing with a design-focused media company!  Kudos, Glow!”

~ Rachel Long, Interior Design Magazine

Client List

Who We Are


Christina is the owner and founder of Glow Events. After graduating from the University of Florida, She began her career as a fashion designer, finishing top her of class at the Fashion Institute of Design and Merchandising. She went on to work for companies such as Marmot and Old Navy, as well as designed a women’s intimates line that was sold to a larger brand and is now distributed worldwide. She left the fashion world to start Glow and pursue her passion for entertaining. Her keen eye for design helps her work with clients to create perfectly styled events. She has a friendly and upbeat personality, with a “can do” attitude that makes no task impossible. Christina has been the keynote speaker at industry events in San Francisco, Las Vegas and Orange County. Her work has been featured in national blogs and international magazines, making Glow Events a sought after planning studio.

Hobbies: Road biking, gardening and playing the ukulele

Sources of Inspiration: Bright colors and patterns, unique fabrics and the California lifestyle

Fun Fact: She has a Norwich Terrier named Joey

Email: Christina@GlowEvents.com


Jen has always been a natural-born event planner and immediately pursued her passion in the events industry upon graduating from New York University. With a knack for logistics and love for creating unique experiences, she launched and grew the event businesses at UrbanDaddy, Curbed Network, and Vox Media while working with a large range of clients within the tech, auto, spirits, and lifestyle industries. Jen excels at creating immersive, visual experiences that highlight brands’ unique messaging and marketing objectives. No challenge is too great, and she thrives on finding creative solutions to ensure client success. After eight years in the digital media industry, she is excited to focus on creating new events for Glow’s corporate team. In her spare time, Jen enjoys traveling with her family, exploring the SF restaurant scene, and taking dance classes.

Hobbies: Traveling, hiking, and dancing

Inspiration: Design using unexpected materials, warm lighting, interiors

Fun Fact: Jen is a member of an Oakland-based hip hop dance company that performs around the Bay Area.

Email: Jennifer@GlowEvents.com


Born and raised north of San Francisco in Marin County, Heather has always had an admiration for the outdoors. After graduating with a BA in Psychology and a minor in Women's Studies from the University of Colorado, Boulder she was New York City bound. At Bowery Hotel, Heather planned and produced high-end celebrity events, including one for Jennifer Lopez. Missing her community and the sunshine, Heather returned to San Francisco in 2012 to helm the Delfina Restaurant Group where she oversaw two restaurant openings and was the Director of Events for all five restaurants, overseeing more than 120 events annually. Always wanting to continue to learn and grow professionally, Heather accepted an Event Manager position with the illustrious Paula LeDuc Fine Catering, where she collaborated with some of the world's top event planners and Fortune 500 tech companies to produce events throughout the Bay Area and beyond.
Hobbies: Yoga, hiking and cooking
Inspiration: Fashion, textiles, interior design and travel
Fun Fact: Her first job growing up was as a dog show handler for golden retrievers


Melanie was born and raised in the East Bay and returned to the Bay Area after spending time living in Utah, Dallas and Indonesia. Her love of event planning started in college and upon graduation, underwent “event planning boot camp” at a corporate events DMC in Dallas. While at the firm she personally handled 100 events each year and gained a strong logistical foundation. She is a genius at multitasking and creative problem solving, and clients love her upbeat personality and positive attitude. She’s also an accomplished lifestyle photographer which gives her a strong editorial style. Melanie is excited to be part of the Glow team where she can more closely focus on each client and create highly styled and personal events. 

Hobbies: Traveling the world and writing about her adventures in her travel blog MeAndMr.com

Inspiration: Natural sunlight, nature, pastel colors, fresh letterpress

Fun Fact: Melanie’s photos have been published in Cosmopolitan Indonesia and PaperCity Magazine

Email: Melanie@GlowEvents.com


Cynthia’s passion for event design was evident while studying Visual Communications at the prestigious Fashion Institute of Design and Merchandising. Having spent 8 years in Corporate Events with high profile clients like BMW it wasn’t until she assisted on her first wedding that she got the taste of the wedding industry. She quickly signed up for the Wedding Planner Certification course at Cal State East Bay to gain the knowledge needed to plan beautifully orchestrated weddings and events. She now uses her experience to help wedding day dreams come true by capturing all the details while ensuring every event is unique to the couple’s vision. When she’s not tackling timelines, Cynthia enjoys adventures with her beautiful family, hiking and yoga.

Hobbies: Hiking, painting and calligraphy

Inspiration: Creative window displays, nature, fine art museums

Fun fact: She has a keen sense of direction and never gets lost

Email: Cynthia@GlowEvents.com


Nikki’s passion for San Francisco and all it has to offer began when she first moved here a decade ago to attend the Fashion Institute of Design and Merchandising. After spending the last 8 years as a buyer for Levi’s and Pottery Barn, she was ready for a change of pace and decided to pursue her gift for throwing a fabulous party. Nikki’s keen eye for style allows her to create events that are unique and Pinterest-worthy. She loves helping her clients infuse creative and personal touches to make any type of event uniquely their own. She is also the master at onsite event management and has a way of handling anything that comes her way with grace and a smile.

Hobbies: Personal styling, Traveling, Interior Decorating

Inspiration: People, Colors, Innovative Design

Fun Fact: I learned to ride a unicycle before a bicycle.

Email: Nikki@GlowEvents.com


Sophie was born and raised in Utah and was thrilled to move to San Francisco where she finished her degree. She has a passion for all things fashion and design related. She started her career at Caitlin Wilson Design, a San Francisco based design firm. Sophie was excited to transition into the event planning industry when she accepted a position at Glow Events. She works closely with clients to coordinate all the tiny details necessary to make an event great, as well as assist with events onsite to handle clients' ongoing needs.

Hobbies: Tennis, hiking, baking

Inspiration: Travel, nature, spending time with friends

Fun Fact: Sophie is half French

Email: Sophie@GlowEvents.com


After being born in Maryland and spending three years overseas while her Dad was stationed in Okinawa, Leslie grew up in the Kansas City area and graduated from the University of Kansas with a degree in Journalism. Her attention to detail on the editing level translated with her as she moved into hospitality and events. She and a group of friends created a local DIY art & music venue that was named "Best New Venue" by a local publication the following year. She was then able to apply her experience even further working as an event planner and artist representative at RW2 Productions, coordinating major parties for the studio's advertising clients. She left the production studio to follow her dream of creating her very own vintage instagram shop called @wunderhub! Leslie moved to the Bay Area in February 2018 and was part of the team at the popular LihoLiho Yacht Club before moving onto Glow. One of Leslie's favorite parts about working for Glow is being the liaison between her clients and the historical venues and local vendors working in the city!
Hobbies: Shopping for vintage clothing, tasting natural wines, and supporting the arts
Inspiration: All of the natural wonders found in California, personal style, film and photography 
Fun Fact: Leslie is a big music guru and is teaching herself guitar. 

Email: Leslie@GlowEvents.com

What Sets Us Apart

Choosing a planner for your event can be a difficult decision. There are so many options - how do you know which planner is the right fit for you? At Glow, we believe there are two main characteristics that make us unique.

Design-Based Thinking

Many planners focus solely on the logistics. They spend the majority of their time figuring out the "nuts and bolts" of the event and the event design ends up as an afterthought - or worse, they outsource the design to other vendors who might not have a true understanding of what the client is looking for. We take the opposite approach. We start by asking our client what they want the guest experience to be like - what "look and feel" do they want the party to have? From there we create a comprehensive design plan outlining all of the event details. Once the aesthetic is set, we then get to work on the logistics and hand pick the vendor team to create the design direction we've set. The result is a comprehensive design that is expertly executed by the best vendor team for the job.

Company Values

We have created a list of 10 core values that we as a team hold ourselves to. Everyday we strive to embody these values - both in the office as a team, as well as with our clients and industry partners.

Premium Customer Service
"Yes We Can" Attitude
Honesty, Integrity, and Transparency